“We have the best people and the best data.”

Amazon: Engagement

Software engineers are in great demand, especially those pioneering new work in AI and natural language programming. Amazon in Seattle wants to continue to attract the best and brightest to work in its Customer Engagement Technologies (CET).

We created a fast-paced 5-minute video based on extensive conversations with the Amazon team. These are scientists, researchers, and customer-obsessed team members looking for ways to perpetually improve the Amazon customer experience. These most esoteric of modern disciplines, known collectively as machine learning, are put to work enhancing the most basic of transactions, the browsing and buying on Amazon’s vast network. How do thousands of customer interactions help program a “chat bot?” That’s what we learned producing this program.

They say Amazon has the best data anywhere, and CET claims there’s is the best in the company. Who wouldn’t want to help them succeed?